AI Calorie & Macro Tracker

Snap your food. Skip the math. AI logs the calories and macros in seconds.

Point your camera at any meal and PlateIQ's AI identifies the foods, estimates the portions, and breaks down calories, protein, carbs, fat and fiber — instantly. No searching a database. No weighing. No guessing. Then your personal AI Coach turns it into a plan you'll actually stick to.

Free to start — no card required.

PlateIQ AI analysis result: a meal split into grilled chicken, brown rice and broccoli with per-item calories and macros, totaling 465 kcal and 51.8 g protein.
PlateIQ dashboard showing the calorie ring with 2002 kcal left and macro progress cards.
Logged in~10 seconds
Protein this meal51.8 g
Powered by Google Gemini AI 6 languages — app & AI Coach iOS & Android
The problem

Calorie counting shouldn't feel like a second job.

You know tracking works. You've just never made it past week two.

The old way: dig through a food database for "chicken, grilled, skinless," guess whether that's 4 oz or 6, log every side dish by hand, and do it three-plus times a day until you quietly give up.

PlateIQ does the work for you. Snap a photo — or just type or speak what you ate — and the AI handles the identification, the portions, and the macro math. You get an accurate log in seconds and a coach that tells you what to do next. The effort drops low enough that you actually keep going. That's the whole point.

The old way
  • Search a database for the exact food
  • Guess the portion — 4 oz or 6?
  • Hand-log every side dish
  • Repeat 3+ times a day, then quit
With PlateIQ
  • Snap, type or speak your meal
  • AI estimates the portions for you
  • Every item & macro counted automatically
  • Logged in seconds — so you keep going
Core features

Everything it takes to log without the work.

Real screens from the live app — real AI output, not mockups.

01 — AI Photo Food Scan

Snap it. It's logged.

Point your camera at any plate and the AI names each food, estimates the portion, and calculates calories plus protein, carbs, fat and fiber. No database hunting, no manual entry — just a photo.

PlateIQ camera food scanner with a focus frame and prompt to tap the shutter to scan your first meal.
Itemized meal card: grilled chicken breast 250 kcal, brown rice 180 kcal, steamed broccoli 35 kcal, with per-item protein, carb and fat chips and a 465 kcal total.
02 — Per-Item Breakdown

See exactly what's on your plate.

Every meal comes back itemized — each food with its own calories and macro chips, plus a clean total you can trust. Portion off? Tap and adjust in a second.

Grilled chicken 250 kcal Brown rice 180 kcal Broccoli 35 kcal Total 465 kcal · 51.8 g protein
03 — AI Text & Voice Logging

Type it. Say it. Done.

No photo? Just describe your meal in plain language — "grilled chicken breast, brown rice and steamed broccoli" — or speak it out loud with the mic. The AI splits it into items with per-item calories and macros automatically.

PlateIQ text and voice logging screen where you describe what you ate, with a voice mic and example queries.
PlateIQ AI Coach with daily, weekly and monthly tabs, an allergen alert card and a personalized analysis.
04 — AI Coach

Your personal nutritionist, on call 24/7.

The AI Coach reads your real data across daily, weekly and monthly views and gives you tailored recommendations, a clear verdict, and a forecast for your goal. It factors in your streaks, hydration, protein targets and progress — and answers in your language.

05 — "What to Eat?" Suggestions

Out of ideas? One tap, sorted.

Tap once and the AI suggests foods that fit your remaining calories and macros for the day — automatically steering around your flagged allergens. Like what you see? Log it with a single tap.

PlateIQ What to eat suggestions: allergen-aware meal ideas that fit your remaining macros, each with calories and a one-tap log button.
PlateIQ metabolism and personalization screen with BMR, an allergies and food-notes section for lactose and peanut, plus language settings.
06 — Allergen Awareness

Eat with confidence.

Set your health conditions and allergies once, and PlateIQ flags allergens in the food you log and tailors its tips around them — surfaced front-and-center on an Allergen Alert card.

07 — Smart Targets & Dashboard

Numbers that fit you, at a glance.

Your daily calorie and macro targets are computed from your body metrics and goal — with a protein floor to protect muscle — and an adaptive option that learns from your real data. The dashboard shows calories left, macro progress bars, net calories and water in one clean view.

PlateIQ dashboard: calorie ring with 2002 kcal left, carb, protein and fat cards with progress bars, water and AI Coach shortcuts.
And there's more

A full toolkit, not a calorie counter.

Barcode Scanning

Scan any barcode for instant, accurate nutrition from a global food database. Perfect for groceries and snacks.

Exercise-Equivalent

Every meal shows what it'd take to burn it off — e.g. a walk, swim or bike ride scaled to the calories — for instant context.

Water Tracking

Log your intake toward a daily hydration goal, right alongside your calories and macros.

Activity & Workouts

Log walking, running, swimming, cycling, gym, yoga, cardio and strength with calorie burn and net-calorie math.

Wearable Sync

Import steps, active energy and workouts from Apple Health / Health Connect — and optionally write meals & water back.

Progress Tracking

Weight chart, calorie history by week or month, and a goal forecast with a projected date.

Fasting Timer

Track your intermittent-fasting windows with a live countdown ring — start, elapsed, remaining.

Streak Tracking

Your logging streak and personal best feed the AI Coach, so it can flag when your momentum slips and keep you showing up.

6 Languages

English, Russian, German, Spanish, Chinese and Japanese — the app and the AI Coach both speak your language.

Adaptive BMR

An optional adaptive metabolism mode learns from your real intake and weight trend to refine your targets.

Frequent Foods

One-tap re-log of the foods you eat most — your usuals are always a tap away.

Photos Not Stored

Food photos are analyzed and then discarded — we keep the nutrition result, not the image.

How it works

Three steps. About thirty seconds.

Snap, type or speak.

Photograph your meal, describe it in plain words, or scan a barcode.

AI does the math.

Foods, portions, calories and macros — calculated and itemized in seconds.

Hit your goal.

Track against your personalized targets and let the AI Coach guide every next move.

Built for your goal

Whatever you're working toward.

Lose, maintain or build — PlateIQ tailors the targets and the coaching to you.

🔻

A deficit you can actually live with.

Fat loss comes down to a consistent calorie deficit — and most people miss because logging gets exhausting and they stop. PlateIQ makes tracking so fast you keep doing it, so the deficit holds. The AI Coach keeps you honest and on track.

  • See "calories left" the moment you log — no mental math, no dinner surprises.
  • Stay accountable with streaks and a coach that flags when you're drifting.
  • Watch the trend, not the day — a weight chart that turns green toward your goal.
⚖️

Maintain your physique without obsessing.

You don't want to count every gram for the rest of your life — you want to eat mindfully and stay where you are. PlateIQ gives you fast, low-effort awareness: log in seconds, glance at the dashboard, move on with your day.

  • Quick daily check-ins — a photo or a sentence, then you're done.
  • Net-calorie clarity — consumed minus burned at a glance, wearable workouts synced.
  • Mindful, not obsessive — "What to eat?" keeps you on target without overthinking.
💪

Hit your protein. Nail your surplus.

Building muscle is a numbers game: enough protein, a controlled surplus, and consistency over weeks. PlateIQ sets a protein target with a floor built to protect muscle, makes per-item protein dead-simple, and forecasts your trajectory.

  • Protein-first targets — a science-based protein floor baked into your daily goal.
  • Per-item macro chips — know the protein in every food, not just a daily lump sum.
  • Goal forecast with a projected date — see where your current trend is taking you.
PlateIQ AI Coach showing daily, weekly and monthly analysis tabs with an allergen alert and a personalized verdict.
PlateIQ AI Coach recommendations: itemized actions for protein, hydration and meal planning.
AI Coach

Meet the coach that actually knows your data.

Most apps hand you a number and walk away. PlateIQ's AI Coach reads everything you've logged — meals, macros, hydration, workouts, streaks and weight trend — and turns it into real guidance.

In one tap it analyzes your daily, weekly and monthly picture, then delivers a clear verdict, specific recommendations for each timeframe, and a forecast for your goal. It knows your protein target. It respects your allergens. It notices when your streak is slipping. And it talks to you in your own language.

It's the difference between tracking your nutrition and actually improving it.

Get Your First Coach Analysis Free
From our beta testers

What our testers say.

The calorie target finally fits me.

I'm steadily losing weight — and actually keeping it off. PlateIQ works out my metabolism with a real formula, so my daily calorie target is accurate for my body instead of a generic number. And whenever I'm unsure, there's a detailed in-app guide I can read, or I just ask the AI help and it explains it on the spot.

Portrait of Sofia, a PlateIQ beta tester Sofia, 31 Barcelona

I stay in shape without even thinking about it.

It keeps me in great shape with barely any effort. I log my workouts, it syncs with my watch, and it tracks the whole picture — not only what I eat, but my water and every kind of training too. Everything in one place.

Portrait of Daniel, a PlateIQ beta tester Daniel, 29 Munich

It tells me if a meal is good or bad for me.

When I photograph a meal it instantly tells me whether it's good for me or not, and the AI Coach gives me advice based on the full context of everything I've eaten — not one meal in isolation. That completely changed the way I eat.

Portrait of Hannah, a PlateIQ beta tester Hannah, 42 Manchester
Pricing

Start free. Upgrade when you're hooked.

Try PlateIQ with no card and no commitment. When you're ready to make it a daily habit, PlateIQ Pro unlocks the full power of the AI.

Free
$0forever

No card. No commitment.

  • 15 AI photo scans to try it out
  • 5 AI Coach analyses
  • Core tracking, dashboard & barcode scanning
Start Free
Best Value PlateIQ Pro
$5.83/mo, billed annually

Everything in Free, plus the full AI.

  • 50 AI photo scans per day
  • AI Coach up to 10 analyses per day
  • Unlimited tracking & all premium features
Monthly
Flexible, cancel anytime
$6.99/mo
Go Pro

Most people go annual — it's the lowest price per month and the plan people actually stick with.
Cancel anytime, right from your App Store or Google Play account. No emails, no hoops. Start free and only upgrade if PlateIQ earns it.

FAQ

Questions, answered.

PlateIQ uses advanced AI (Google Gemini) to identify foods and estimate portions, calories and macros — and it's remarkably good at it. Estimates are exactly that: estimates. Every meal is itemized and fully editable, so if a portion looks off you can adjust it in one tap and your totals update instantly.
Yes. PlateIQ Pro is billed through the App Store or Google Play, and you can cancel anytime from your account settings — your access continues until the end of your billing period. No phone calls, no cancellation forms.
Free lets you fully try PlateIQ — 15 AI photo scans and 5 AI Coach analyses, plus core tracking and barcode scanning. Pro unlocks 50 scans per day, up to 10 daily AI Coach analyses, unlimited tracking and all premium features. Start free; upgrade only if you love it.
Your data is yours. Food photos are analyzed by the AI to identify your meal and then not stored — we keep the nutrition result, not the image. PlateIQ is built to give you insight without holding onto your pictures.
Yes. PlateIQ builds personalized calorie and macro targets from your body metrics and your goal — whether you're losing fat, maintaining, or gaining muscle — including a protein floor designed to support muscle. The AI Coach then tailors its guidance to where you're trying to go.
PlateIQ runs on both iOS and Android, and speaks 6 languages: English, Russian, German, Spanish, Chinese and Japanese. It also syncs with Apple Health and Health Connect (Samsung/Google) for steps, active energy and workouts.

The easiest food log you'll ever keep.

Snap your first meal in the next thirty seconds. Free to start, no card required.

Free to start — no card required.